

Thick Cut
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No antibiotics • No synthetic colors • No overcrowding
Changing Seas is the same sustainable Blue Circle seafood you love, packaged exclusively for Whole Foods Market nationwide.
Our salmon goes from harvest to smokehouse in under 96 hours – remarkably fast in the world of fish. Because we only smoke fresh fish (never frozen) we can achieve a buttery texture and uniquely delicious taste.
The result:
Silky, clean-tasting, beautifully delicate smoked salmon without a hint of fishiness.


Blue Circle Foods is an employee-owned sustainable seafood company founded in 2005 by Nora Pouillon, the founder of America’s first certified organic restaurant.
We’ve spent over two decades helping to redefine aquaculture the right way, raising better salmon with care for the environment, the animals, and the communities behind them.
That quality starts in northern Norway, with our farming partners at Kleiva Fiskefarm. Kleiva is a third-generation family farm, owned and run by the Arvesen family, who have spent decades learning how to raise Atlantic salmon in the cold, clear waters of the region. Their fish are widely recognized as some of the most sustainably raised Atlantic salmon in the world — which is exactly why they're the only salmon we use.

Using microalgae in the diet of our farmed salmon reduces pressure on wild fish stocks. In this shortened food chain, the protein and Omega-3s from microalgae go straight to the salmon, bypassing smaller fish.


Aquaculture:

The fish eat what they’re supposed to, growing strong and nutrient-rich
Clean, fast flowing water and lots of space to swim